From Idea to Entity: Building a Business That’s Legally Protected from Day One

Episode Summary:

In this collaborative episode, Mark Goodman and guest Ted Sutton explore the synergy between intellectual property protection and business entity setup. The discussion covers LLC timing before IP filings, asset-holding structures, trademark pitfalls, and building a professional team for long-term success.

Key Timestamps:

00:01 - Show Introduction

00:30 - Guest Introduction (Ted Sutton)

02:00 - Ted’s Background & Path to Law

04:00 - Mark & Corporate Direct Synergy

05:30 - Entity Before IP Filing

08:00 - Sole Prop vs. LLC vs. Corp

10:30 - IP Holding LLC Strategy

13:00 - Trademark Ownership Nuances

15:00 - Asset Protection Roadblocks

17:00 - Day-One Advice

18:30 - Closing Remarks

About the Show:

"Inherently Distinctive with Mark Goodman" is a podcast that equips startups, creatives, and small businesses with strategic IP insights. Mark Goodman delivers Nevada-focused guidance on trademarks, patents, and asset-aligned entity planning.